MONTREAL – The Association des agences de communication créative (A2C) will join the Association of Canadian Advertisers (ACA) and the Alliance of Canadian Cinema, Television and Radio Artists (ACTRA), the union representing professional performers who make commercials in the renewal of the National Commercial Agreement 2022-2023 (the “ NCA ”). This agreement ensures that Quebec advertising agencies will continue to have access to ACTRA’s professional performers.

TORONTO, ON — Eleanor Noble, ACTRA National President, appeared yesterday before the Standing Committee on Canadian Heritage to sound the alarm about declining production of Canadian content and a proposal in Bill C-11, the Online Streaming Act, that could significantly reduce the requirement for foreign online undertakings to use Canadian creative and other resources.

TORONTO, ON – ACTRA, the union representing professional performers who make commercials, today filed a complaint that the Institute of Canadian Agencies (ICA) and several of its ad agencies bargained in bad faith during recent contract negotiations.

TORONTO, ON – Professional performers in Canada who make commercials have overwhelmingly voted in favour of a one-year renewal of their contract with the Association of Canadian Advertisers (ACA). The renewal agreement will be in effect from June 1, 2022, to May 31, 2023.

TORONTO – The bargaining teams for the Association of Canadian Advertisers (ACA) and the Alliance of Canadian Cinema, Television and Radio Artists (ACTRA) today agreed to a new agreement that provides stability to the industry for the next year.

TORONTO, ON – The Alliance of Canadian Cinema, Television and Radio Artists (ACTRA) is disappointed the federal government failed to follow through on last year’s election commitments to permanently increase funding for Telefilm Canada, the Canada Media Fund (CMF), the Canada Music Fund, the Indigenous Screen Office, and the CBC/Radio Canada in yesterday’s Budget 2022.